Technologies
Rhetoric Analytics
In The New Ethos, we develop Rhetoric Analytics, i.e., a sense-making technology that provides insights into communication strategies used in large-scale discourse. It is founded upon data analytics, i.e., a wide-spread (cf. Business Intelligence, Media Analysis), science-enabled range of tools, techniques and processes used to convert raw data into insights, to analyse such data in order to make conclusions about information, to interpret them in a meaningful way and to extract knowledge. As a result, we are able to reveal statistical patterns, trends and tendencies of the variety of devices and strategies in rhetoric of the digital society.
The modular architecture of this technology allows us to develop each module of analytics independently and to add more and more modules that increase robustness in analysing variety of rhetorical and linguistic uses of language in the digital communication. Below, you will find the description of the currently available modules of Rhetoric Analytics.
LEPAn
Logos-Ethos-Pathos Analytics is the foundational tool in the Rhetoric Analytics technology, as it allows us to inspect the use of key strategies of logos, ethos and pathos in the rhetoric of the digital society. It enables the analyst to understand not only a single rhetorical device, but also to inspect similarities and differences between these three types of rhetorical behaviour.
LEPAn_v01. This is the initial version of the tool that allows the analysis of logos, ethos and pathos, as well as comparison between them in online discourse: (1) Reddit discussions on COVID-19 vaccination, PolarIs1; and (2) Reddit reactions to the US 2016 presidential debates, PolarIs5.
- Available at: https://lepan-v01.streamlit.app/, developed by Ewelina Gajewska
- User manual can be downloaded here: LEPAn-v01 user manual
- Please cite these papers, if you are using LEPAn-v01 tool:
Katarzyna Budzynska, Marcin Koszowy, Ewelina Gajewska, Maciej Kulik, Maciej Uberna (2024) A Computational Method for Quantitative Analysis of Ethos. In: A Hess and J E Kjeldsen (Eds) Ethos, Technology, and AI in Contemporary Society: The Character in the Machine, Routledge.
Gajewska, E., Budzynska, K., & Konat, B. (2024). Analytics for Rhetorical Arguments in Discussions on Polarised Issues. In: Proceedings of the 10th International Conference on Computational Models of Argument (COMMA2024), IOS Press.
DynRephAn
Dynamics of Rephrase Analytics is the other foundational tool in Rhetoric Analytics, as it allows us to analyse the transformations of the use of rhetorical devices as a result of rephrasing information, i.e. to analyse them as they change when speakers rephrase what they say. The special role of DynRephAn consists in treating an argument relation of rephrase as a process of how a debate is evolving, how rhetorical devices are changed and manipulated by speakers. This means that we are able to inspect not only results of rhetorical or linguistic use of language, e.g., by comparing the frequencies of using logos vs ethos, but we are also able to trace how speakers were strategically influencing the character of the discussion, e.g., by shifting from using pure logos to using logos loaded with ethos.
DynRephAn_v01. This is the initial version of the tool that allows the analysis of ethos and sentiment in rephrase in social media, traditional media and face-to-face discussions in the following corpora: (1) Reddit discussions on COVID-19 vaccination, PolarIs1; (2) Reddit reactions to the US 2016 presidential debates, PolarIs5; (3) televised presidential debates in the US from 2016, USElections; and (4) UK parliamentary debates from the period of Margaret Thatcher as a prime minister, Hansard.
- Available at: https://dynrephan-v01.streamlit.app/, developed by Maciej Uberna
- User manual can be downloaded here: APPEARS SOON
- Please cite this paper, if you are using DynRephAn-v01 tool:
Katarzyna Budzynska, Marcin Koszowy, Ewelina Gajewska, Maciej Kulik, Maciej Uberna (2024) A Computational Method for Quantitative Analysis of Ethos. In: A Hess and J E Kjeldsen (Eds) Ethos, Technology, and AI in Contemporary Society: The Character in the Machine, Routledge.
DynRephAn_v02. This is the extended version: to be described soon. https://dynrephrean-v02.streamlit.app/
MArgAn
Moral Argument Analytics is a tool in Rhetoric Analytics MORE INFORMATION SOON.
MArgAn_v01. This is the initial version of the tool that allows the analysis of MORE INFORMATION SOON.
- Available at: https://margan-v01.streamlit.app/, developed by He Zhang
- User manual can be downloaded here: APPEARS SOON
- Please cite these papers, if you are using DynRephAn-v01 tool:
Alina Landowska, Katarzyna Budzynska, He Zhang (2024) Quantitative and Qualitative Analysis of Moral Foundations in Argumentation, Argumentation, DOI 10.1007/s10503-024-09636-x
He Zhang, Alina Landowska, Katarzyna Budzynska (2024) Detection and Analysis of Moral Values in Argumentation. In: Nardine Osman, Luc Steels (Eds.) Value Engineering in Artificial Intelligence, Lecture Notes in Computer Science, LNCS (Post-Proceedings of A workshop affiliated with the 26th European Conference on Artificial Intelligence: Value engineering in AI), volume 14520, p 114-141.
Other tools
More information will be published soon on other tools developed in the Laboratory of The New Ethos. Papers that introduce them are currently in review, so we are not able to reveal their names and descriptions now.